Pernell Bobby Edwards Jr., is sincerely one of a kind. Impossible to replicate, because he's true to himself at the very core of his existence. Pernell is the first to create environments full of love, excitement, competition & an eagerness to transcend. Through his studies, after his degree in Exercise Science he became obsessed with behavior change as he understands the physiological adaptations in the mind & body that promotes human optimization. Which lead him to become a Certified Exercise Physiologist & an Exercise Is Medicine Ambassador. From birth he's always been an initiator; a leader who comprehends the necessity of physical wellness which advocates ones true potential to exceed the expectation.
Pernell quickly rose to the top of the fitness industry in the Tri-State area as an exercise scientist. Working side by side with a powerful team Pernell was able to breathe LyFe into a couple locations building each one by hand, turning debt into profits. eventually, he was asked to withdraw from the company & the people he loved on his sisters birthday, followed by witnessing a horrific death which sent him spiraling into an anxiety attack. His mantra, "Pull The Trigger" was born and his purpose was enlightened.
From that day, The Institute of LyFe was created to give those eager enough a chance to elevate their daily lives with an individualized blueprint. Dreams do come true and The Institute is an instrument designed to build a foundation, in order to take the leap of faith and trust in our own ability to make a decision. The decision to take LyFe into our own hands & manifest the exact future we foresee.
One year later Pernell traveled across the United States of America preaching his experiences in hopes to get others to take massive action. Finally he rest with The Institute of LyFe in San Diego, California as he continues to inspire globally.
I will never give up my soul & I'm going to be legendary. I encourage everyone to work harder on themselves than they work on their jobs. It's not about what you get, it's all about what you BECOME!
moreLyFe Tour Locations:
[D.C., Charlotte, ATL, New Orleans, Houston, Austin, El Paso, & Mission Veijo]
Personal Development Workshops
The Institute host live accountability groups with personalized instruction to motivate, Inspire, & guide the committed to create their personal blueprint and build action-based modules. All accomplished with `R.O.C.C.O.` the Game plan designed for human optimization & supported with evidence-based research.
See live Proof below!